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    Transparency8 min read

    What does custom software for SMEs cost? An honest overview

    What does it actually cost to have custom software built? A question that preoccupies many business owners, but is rarely answered honestly. We do.

    Illustrative project budget showing scope, integrations and cost structure for a client portal

    'What does that cost?' is the most frequently asked question in the first conversation. Understandable. Custom software has no price tag in the shop, and most agencies publish no prices at all on their website. We don't think that's fair.

    In this article we explain which factors determine the price of custom software, what you can realistically expect for different types of projects and what the total cost of ownership is including maintenance.

    The three factors that determine price

    Price in software development is determined by three things: scope (what should it do?), complexity (how complicated are the rules and integrations?) and lead time (how quickly do you want it?). The combination of these three determines how many hours are needed.

    1. Scope

    A portal for clients to track their orders is smaller in scope than a portal where clients can also pay, upload documents and see real-time status updates. Every extra feature adds hours. We help you determine what should and shouldn't be in the first version.

    2. Complexity

    Integrations with existing systems (your CRM, ERP, accounting software) are a major factor. An integration with a well-documented API takes on average two to four working days. An integration with a legacy system without an API can take three times as long.

    3. Lead time

    Building faster is more expensive if it requires extra people. At Voortware you work with one point of contact per project, which minimises overhead. The lead time is four to eight weeks on average, depending on scope.

    What does each type of project cost?

    Below is an honest overview based on projects we've built:

    • Simple integration or automation (e.g. data from form to CRM): from € 9,500
    • Internal dashboard or reporting tool: from € 9,500
    • Client portal (login, documents, statuses): € 9,500 – € 14,000
    • Full quote system with AI generation: € 9,500 – € 12,000
    • Complex workflow with multiple integrations and roles: € 10,000 – € 25,000

    These are indicative ranges. Every project is different. But these ranges give you a starting point to assess whether an investment is feasible.

    We work exclusively with fixed prices. No surprises afterwards, no running hourly bill. You know exactly what it costs upfront.

    Don't forget total cost of ownership

    The build price is one thing. But afterwards software also needs maintenance. Think of security updates for the underlying libraries, adjustments when your processes change, and hosting. At Voortware we always explain this upfront:

    • Hosting: € 20 – € 80 per month, depending on scale
    • Maintenance (optional): no mandatory subscription, you decide when updates and small changes are needed
    • Larger extensions: on request, again at a fixed price

    What does it deliver compared to standard packages?

    Standard packages are cheaper to acquire but more expensive to use. You pay licence costs per user, per month, forever. And you adapt to the software, not the other way around. Custom software is an investment that pays for itself when it automates the right processes.

    If a team member saves eight hours per week and their cost is € 35 per hour, the saving is € 14,560 per year. An investment of € 9,500 in custom software then pays back in under eight months.

    Tags:CostsCustom softwareSMETransparency

    Frequently asked questions

    Anything else on your mind?

    About working together, the process and what happens after delivery. Can't find your question? Send us an email.

    hallo@voortware.nl
    What does the first meeting look like?
    A no-obligation 30-minute introduction, by phone or video. We ask questions about your workflow, pain points, and wishes. After that you'll receive a proposal within 2 working days.
    How long does a build project typically take?
    Projects are delivered in 4 to 8 weeks on average, depending on scope and complexity. For larger systems we build in phases, with a working version every 1 to 2 weeks.
    Do you work with fixed prices or hourly rates?
    We always work with a fixed price, agreed before we start building. That gives you certainty about the budget and gives us the space to build properly.
    What happens after delivery?
    We help your team get started with the new system. After that you can choose a partnership for further development or maintenance on demand.

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